DENVER (AP) — Deion Sanders reinvigorated a fanbase and put a downtrodden football program back on the map in his first season at Colorado.
Coach Prime is here, and he's just getting started
— Sports Illustrated (@SInow) November 30, 2023
Deion Sanders is SI's 2023 Sportsperson of the Year! https://t.co/Xebtm9bmNZ pic.twitter.com/Sdt500V93u
For that, the Buffaloes coach was named Sportsperson of the Year by Sports Illustrated. It was a roller-coaster inaugural year as Sanders took over a 1-11 Colorado team. But it was an entertaining ride, complete with sellouts, celebrities showing up on the sideline, media visits from major networks and of course progress on the field. The Buffaloes sprinted out of the gate, going 3-0 and becoming the talk of college football. They finished by losing eight of their last nine to wind up 4-8.
