Friday has been proclaimed Orange Friday in Denver.
The goal is to support the Denver Broncos leading up to their Divisional round playoff game against the Pittsburgh Steelers on Sunday.
"Here in Denver, we love our Broncos, and we show it with great pride every day of the year," Mayor Hancock said. "So break out your jeans and jerseys because its playoff time and Denver goes all out for our team to show the world that this is Broncos Country."
Broncos fans in are encouraged to wear orange on Friday, January 15.
Larimer Square in Denver is already decorated with Broncos Country signs.
Denver International Airport has changed the colors of its arrivals and departure boards to blue and orange.
As passengers ride the train to the terminal, the recorded greeting is from Denver Broncos wide receiver Demaryius Thomas. Thomas welcomes visitors to the Mile High City and reminds them that they are entering Broncos Country during the team’s playoff run.
All the ways you'll notice Broncos spirit around Denver:
- Denver City and County Building, Sports Authority Field at Mile High, Denver’s Union Station, Elitch Gardens tower and ferris wheel, Daniels and Fisher tower, Millennium Bridge, Four Seasons hotel needle, Children’s Hospital Colorado and Three Empower Retirement towers at I-25 and Orchard Rd... will be lit in Broncos orange
- Broncos Country Playoff signage hung at Denver International Airport
- Broncos wide receiver Demaryius Thomas greeting DIA passengers with a Broncos message on the train
- DIA welcome sign will be lit in Broncos orange
- Broncos Country Playoffs billboards
- Playoff banners installed at Sports Authority at Mile High
- Broncos Country Playoffs street banners hung down Speer Blvd. and throughout the Golden Triangle, LoDo, Cherry Creek, Stapleton, Auraria and Downtown neighborhoods
- LED signs along 14th & 16th streets downtown displaying playoff messages
- Bannock Street will be renamed Broncos Boulevard