DENVER – The City of Denver is scoring a big win for its tourism industry by hosting the International Pow Wow in late spring of 2018.
“This is a milestone that will highlight the best of Denver and generate significant new international tourism business for our city,” said Denver Mayor Michael Hancock said during the Thursday morning announcement. “IPW is essential for global travel professionals and is the most prolific international marketplace in the U.S. travel industry.”
Denver will welcome more than 5,000 international tourism delegates from 70 countries to the IPW, which generates over 700,000 new international visitors and $1.7 billion in new tourism revenue for host cities within three years, according to VISIT DENVER officials.
“There is simply no single greater opportunity for us to showcase the Denver tourism brand on a global stage, and we plan to put our best foot forward,” said Richard Scharf, president and CEO of VISIT DENVER. “IPW brings the world to us and gives us direct access to an international audience we could not reach otherwise.”
More than 1,000 U.S. travel organizations and about 1,300 international and domestic travelers are also expected to come to the Colorado Convention Center for the IPW.
The event is scheduled to take place from May 19-23.
The last time the IPW was hosted in Denver was in 1991, according to the Denver Post.
Upcoming events at the Colorado Convention Center
The Colorado Convention Center is hosting a few low-key events as well as several big conventions in the next couple of months. Here are just some of the events scheduled to take place:
Denver Comic Con 2017 – June 30
Colorado State Fitness Expo – July 8
Dancing with the Stars: Live – August 4
Rocky Mountain Bridal Show – September 17
Great American Beer Festival – October 5
Colorado Ski and Snowboard Expo – November 10